Reset Growth.

Rebuild Momentum.

Senior growth leadership for tech companies in their second act.

From fast diagnostics to advisory support to fractional CxO leadership, you get the right level of help at the moment it matters.

The Problem I Solve

Great products still hit walls. Not because leaders lose capability. Because the system running growth no longer fits the stage.

The difference shows up in how you feel day to day. The shift looks like this:

You’re not failing. You’re carrying momentum debt.

When product, pricing, and go-to-market drift, leaders feel it first. The work is restoring alignment so confidence returns and growth holds.

That inflection point is where I step in.

Ways to Work Together

Fractional CMO

Embedded leadership to rebuild the growth system

Half Day Consult

Advisory

Fast clarity on the real constraint stalling growth.

Decision support without execution ownership.

Once you recognize this gap, the question isn’t if something needs to change. It’s how much support is required to close it.

Some teams need clarity before acting. Some need a steady outside perspective as conditions change. Some need senior leadership embedded to reset the system.

The work scales to the moment.

Why I Focus on Stalled Growth

Great products still hit walls. Margins shrink. Marketing gets noisy. Old growth drivers fade.

I call this momentum debt. I’ve spent two decades helping teams clear it.

At Amazon, I helped lead Kindle through a major reinvention. The business was stable but flat. Growth returned by redefining purpose and restoring alignment, not by adding tactics.

The lesson was simple; when product, pricing, and go-to-market move together, momentum follows. When they drift, growth stalls.

That pattern holds today. I help tech SMBs restore alignment and rebuild growth systems that scale with discipline.

No hacks.

No hype.

Just clarity and operating rigor.

How it Works

2

Reset

Realign strategy, priorities, and decisions around the highest-leverage moves. Reduce noise. Restore focus.

1

3

Drive

Diagnose

Growth stalls feel complex, but the work to restore momentum is not chaotic. It follows a clear, repeatable arc focused on finding the real constraint and fixing it at the system level.

My work moves through three phases.

Identify constraints limiting growth and margins. Separate symptoms from causes. Make tradeoffs visible.

Sustain momentum through disciplined execution and leadership support so progress holds, not slips.

Why Me?

I build growth where complexity rises.

I’ve led reinvention and growth resets across hardware and software, from mature platforms to scaling SMBs. I’ve owned product, marketing, pricing, and GTM decisions inside businesses where the cost of being wrong was real.

Range matters.

Growth stalls for different reasons. I help you find the real one and move decisively.

Founder Corey Badcock
Founder Corey Badcock

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